Welcome to Groundswell

Groundswell’s mission
is to help youth and adult learners develop the skills and knowledge they need to build sustainable local food systems. Our focus is providing hands-on, experiential learning opportunities with real working farms and food businesses in the Ithaca area. Through collaboration with area schools, colleges and universities, Groundswell offers programs of study for beginning farmers, students, community members, and professionals.

Groundswell is an initiative of the EcoVillage Center for Sustainability Education in Ithaca, NY, which is a project of the Center for Transformative Action. Visit the Groundswell website to learn more about our programs, initiatives and resources.

Monday, January 31

Farm Business Workshops Offered through Cornell Cooperative Extension

Whether you are an established farmer or just starting out, this is a good time of year to take stock and think about what could be done to increase sales and become more profitable. Cornell Cooperative Extension South Central NY Agriculture Program is offering three winter workshops on Sharpening Farm Business Skills focused on marketing and business analysis.

The workshops are offered in 3 locations on Saturday mornings. The first workshop on Feb. 5 in Montour Falls at the Schuyler County Extension office will focus on branding and promoting your business with an emphasis on building your identity and spending your marketing dollars wisely. A second marketing workshop on Feb. 19 at the Tioga County Extension office focuses on evaluating market channels you are using and on new marketing opportunities with a focus on how to establish successful marketing relationships. And the final workshop, on March 5, at the Cooperative Extension office in Tompkins County, will focus on record keeping and financial tools for business analysis.

All workshops run from 9:30-Noon at the various county extension office locations. Pre-registration is requested.

For Feb. 5 - call 535-7161; For Feb. 19 - call 687-4020; for March 5 call 272-2292. For more information as to which workshop is best for you, call Monika Roth at 607-272-2292.

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